What is a VIP email message? It stands for “Very Interested Person” and this is a new type of message that Match is testing at the time of this writing (right now only some users are currently able to use). You should see a “Use Your VIP Email” button when you’re writing an email if you’re in the group of users who have this feature enabled.

1. You can only send one a week so use it wisely! VIP emails are awarded each Monday at midnight. If you don’t use that week VIP email, you will lose when the next Monday arrives. Match should send you an email if you’ve not used your VIP email and the week is about to end.
2. You will get a notification when your email is read.
3. Your VIP emails will stay at the top of their inbox until they read it and respond or until 7 days is up.
4. You will be marked as a VIP in the account of the person you contact such as in their Connections page. Continue reading →